The factors in favour of a rise in the Telefónica share price:
Firstly, of course, we can highlight the fact that the Telefónica Group enjoys an interesting position in the mobile services market. Indeed, at a national level, it is one of the leaders in this market with a strong customer base for many years. The group therefore has a rather solid positioning that should last over time.
In addition, Telefónica can also take advantage of its numerous investments in research and development and its payroll of more than 280,000 people to respond effectively to market demand and needs with increasingly innovative and practical products and services. This enables it to face the competition with confidence.
Geographically, the strategy implemented by Telefónica has given it a good opportunity for expansion. The group operates internationally and is present in more than 25 different countries around the world. This strength is all the more interesting as Telefónica is well established in growing markets such as China and America, while maintaining an interesting position in Europe.
Stock market investors and shareholders are also reassured by the company's financial results. Indeed, the group's finances are stable and the results have been showing long term growth for several years now.
Telefónica also owes its reputation among its customers to its very interesting communication strategy. Indeed, the group is counting on its presence as a sponsor in numerous high-profile sporting events to make itself known and gain visibility. In addition to this, Telefónica also invests heavily in advertising on the various media. As a result of all these efforts, the company now enjoys an excellent brand image and strong popularity.
