Analysis of Aviva share price

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Elements that can influence the price of this asset:

Analysis N°1

First, Aviva's efforts to reach new markets, including the expansion of its activities in rural areas, will be closely monitored. In urban areas, Aviva's main target group is young people, and here again, attention should be paid to the marketing of products designed for this target group.

Analysis N°2

Marketing and advertising operations and all operations aimed at raising awareness among prospects about the security of their future are elements to be studied with the greatest care.

Analysis N°3

It is also known that the economic health of Europe and the world has a direct impact on the Aviva Group's activities and is therefore one of the elements you must take into account in this analysis.

Analysis N°4

Finally, we will also monitor the increasingly strong competition in this sector and in particular the entry into the market of new players.

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About Aviva:

The British company Aviva is currently the leading insurance company in the UK and one of the leading companies in this industry in the world. However, we can divide its activities into two main divisions according to the turnover they generate, namely:

It is of course in the United Kingdom and in Ireland that Aviva is making the biggest part of its turnover with 40.1% of turnover. But this insurer also operates internationally. It touches the French market as well as the entire European market and is also present in Asia and Canada.


Aviva's main competitors:

Aviva is now one of the largest insurance companies in Europe and is trying to make itself a place in the rest of the world. However, it has to fight against many competitors in order to keep its place among the leaders in this field.

Among the most serious competitors of Aviva are some French companies listed on the stock market, including:

In the rest of the European Union, other serious competitors are also to be considered with attention, including the Italian insurer Generali or the German group Allianz.

When you begin to carry out a study of the course of Aviva Shares, we strongly advise you to incorporate a comparative study of the competition to your fundamental analysis in order to better determine the growth opportunities of Aviva and thus the investment opportunities on the price of its stock exchange.


Aviva's main partners:

Aviva also owes its rise and its position among the leaders of insurances in Europe and in the world to the establishment of certain strategic partnerships with other large companies and here are some concrete examples:

Aviva has been one of the trusted partner of the UK banking group HSBC for many years. The two companies strengthened their association in 2011 regarding the distribution of damage insurance in the United Kingdom and throughout Europe.

Until 2015, the Aviva group was also a partner of the French bank Société Générale with which it stablished the joint venture Antarius.

A smaller partnership was also created between Aviva's French subsidiary and Predica, a subsidiary of Crédit Agricole. This partnership focused on the realization of the real estate project the Carpe Diem tower in the La Défense district in Paris.

It is of course not impossible that the Aviva could create new partnerships or put in place strategic alliances in the future with repercussions on the price of its shares. It is therefore advisable to follow the news of this company closely.


Aviva share price analysis:

In order to help you better interpret the evolution of Aviva share price, it is of course essential to know its historical evolution. We have therefore done a historical technical analysis of its course over the last ten years that will help you have a clearer view of its course. The first thing we notice on the historical stock charts of this company is its high volatility which shows a lot of medium-term movements particularly marked.

This period began with a significant fall despite many short attempts to recover. Thus, between November 2007 and March 2009 the title went from 674GBX to 163.3GBX. This loss of points caused by the economic crisis that hit the banking and insurance sector, ended with a recovery which started in April and reached 463.9 GBX in October 2009. Between November 2009 and January 2011, the title went below 400GBX several times before finally climbing to more than 470 GBX in February of the same year.

Unfortunately, as of July 2011, the price fell below the level of 300 GBX again. During a period going from September 2011 to April 2013, there was a up and down evolution ranging from 277 to 380 GBX. It had to wait until May 2013 for its price to start a new upward trend which was stronger and more durable than the previous ones.

Thanks to this new increase, Aviva share price was able to reach the level of 563 GBX in March 2015. However, it will not approach the goal of 600 GBX and went down for a long time, dropping to 403.7 GBX in July 2016. But very soon, we were able to observe a significant gain of points of this asset, which rise up again towards the high level of 541 GBX reached in March 2017. Since then, the price seems to be stabilizing around this level despite some punctual falls showing the hesitation of the market.

The anticipation of the next movements in the price of this share will depend on your technical analysis and the quality of the indicators chosen. this will require a close monitoring of the trend indicators and the major pivot points before taking a position.


Important stock market data about the Aviva share:

We have just unveiled a number of elements that will help you understand what may have influenced the price of Aviva shares in the past or that will help you carry out your technical and fundamental analyzes of this stock. But you should also know some more general stock market data about this company and its positioning on the international market. Here are the things you need to know:


Recent economic events of the company Aviva:

To understand better how Aviva’s shares are likely to evolve in the future, here are some economic and financial events that have marked its past:

First of all, in 2014, the Aviva group sold its Turkish subsidiary to the company EMF Capital Partners for an unknown amount. The same year, the group purchased Friends Life for an amount of 5.6 billion pounds, with 26% of the new entity owned by Aviva shareholders.

In 2016, Aviva Group acquired the RBC group's generic insurance business for a total of $ 400 million.

In 2017, Aviva sold the joint venture it had created with Société Générale by selling its shares to the French bank for 425 million pounds. The same year, Aviva sold its life insurance assets in Spain and yield its 50% shareholdings in the company Unicorp Vida and Caja Espana Vida for an amount of 475 million euros.

Always in 2017, Aviva also announced the sale of its Italian joint venture Avipop Assicurazioni to the Banco BPM group for a total amount of € 265 million.

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