Nike is an American company specialized in the design, production and the sale of sport footwear, goods and equipment. It includes brands such as Nike, Cole Haan, Bragano, Converse All Star and Hurley.
Its main activity concerns the manufacture of shoes which represents 58.3% of its turnover, then clothing with 29.2% of its turnover and sport equipment which represents 6%.
Nike has more than 858 stores around the world and mainly in the United States.
Nike main competitors:
Nike has been one of the world’s leading sport equipment manufacturer in the world for many years. Thanks to the diversification of its sportive goods such as shoes and clothing, it is currently one of the top three in this sector.
However, it must constantly fight to keep its shares on the market and to win new customers in the face of limited but very strong competition.
Puma is currently the leader in this sector which bounced back in 2017 after some years of decline in its results. it is immediately followed by Nike which remains in front of its most serious competitor, Adidas. The two companies created in Germany are the only ones that represent a serious challenge to Nike.
We advise you to closely monitor their results and the evolution of their positioning on the market in order to make a correct fundamental analysis of Nike’s shares.
Nike’s main partners:
Find out more about Nike’s main partnerships over the recent years.
- In 2003, Nike established a partnership with Philips electronics in order to develop audio sport products such as a portable MP3 player as well as portable cd players and wireless headphones.
- In 2006, Nike signed a partnership with Apple in order to create the Nike+ iPod whose production was finally be stopped quickly because of a lack of success.
- In 2014, Nike even joined one of its main competitors, Adidas, in order to produce shirts for the French football team, which were in shortage in the official stores. Nike therefore had to call Adidas to supply stores quickly by increasing the production of the jerseys.
Analysis of Nike’s share price:
Nike’s share price is currently listed on the US NYSE market in the united states and is part of the Dow Jones stock index.
The historical graphic data, shows us, an upward evolution in stages, over the last ten years, with some punctual downward retracements.
Important stock market data about Nike:
If you want to invest smartly on the course of Nike, you need to know how this American company ranks on the international stock market. To help you, here are some essential stock market data concerning the ranking of this title and its technical and financial specificities:
- In 2007, Nike’s total market capitalization was 89 278.54 MUSD.
- The number of titles issued by Nike and currently in circulation on the market is around 1.682.000.000.
- Nike’s share price is currently listed on the NYSE main market in the United States
- Nike is also part of the Dow jones Industrial Average stock index and it has one of the largest stock market capitalizations in the United States.
- Nike’s shareholding currently consists of 5.30% of shares from Vanguard group, 4.28% of shares from Fidelity Management and Research Company, 3.31% of shares from the State Street Corporation, 2.40% of shares from the BlackRock Fund Advisors, 2.05% of shares from the Wellington Management Company, 1.43% of shares from Jennison Associates, 1.25% of shares from Northern Trush Investments, 1.23% of shares from Janus Capital Management LLC, 1.10% of shares from Lansdowne Partners Limited Partnership and 1.08% of shares from Lone Pine Capital.
Nike’s economic and financial history:
Here are some economic and financial events that have marked the history of Nike over the course of the last years and that have impacted the course of this asset.
- In 2003, Nike bought Converse Shoes for an amount of $305 million.
- In 2005, Bille Perez succeeded Phil Knight as the head of Nike. The latter was however replaced in 2006.
- In 2007, Nike bought Umbro for €409 million.
- In 2008, Nike sold Bauer for an amount of $ 200 million.
- In 2009, Nike became the equipment supplier for the French football team with a contract of €320 million , which they recovered from its competitor Adidas. That same year, the company filed a patent for automatic lacing shoes.
- In 2011, Greenpeace created controversy when it announced that it had found traces of hormonal disruptors in samples of the brand’s clothing. The company then committed to eliminate any toxic chemical substance from its chain before the end of 2020.
- In 2012, Nike launched the Nike Barber Shop, a barber shop inspired on the 20s which was opened in 6 cities around the world including in Paris, Rue des Halles. These barber shops were accompanied of an advertising clip shot with football player Mario Balotelli and their objective was of course to promote the brand in an original way. Also, in 2012, Nike sold Umbro to Iconix Brand group for an amount of $ 225 million.
- In 2013, the company also sold the brand Cole Haan to the Apax Partners Investment Fund for $ 570 million.
- In 2016, Nike launched a new pair of tennis shoes called Air Max 98, after the release of the Lunar Flyknit Lunar, Foamposite and Air Force 1 in collaboration with Supreme.